Ideally, you want to avoid making your brand story sound too much like a pitch for your company or product offerings since the point is for the audience to become emotionally invested in your company’s journey and the positive ideals you represent. People respond much more favourably to companies that come across as more authentic and human than to those that feel impersonal and distant.
Whether you’re a college graduate just entering the business world for the first time or an experienced marketer trying to grow their business’s list of potential clients, networking is a highly beneficial practice. This is especially true when you have a solid idea of how you plan to present and market yourself to those you’re connecting with.
Cleaning up and organising your digital files and software can be a daunting task. Unlike physical folders, in the digital realm you’re looking at possibly thousands of saved documents, photos, and projects which let’s face it will probably take you more than a few days to organise. In retrospect, the same can be said when you’re digging through your rabbit hole of files to find something for a client.
It’s certainly no secret how useful video content can be when it comes to reaching out to and engaging with an audience, and this is true for both long-form and short-form videos. Determining which is more beneficial to you will depend heavily on your objectives, your audience’s preferences and needs, the type of content you’re striving to make, and several other factors.
Are you looking to reuse your old social media content? If you’re not you should be! Reusing social media content from your own page is a great way to save you time. Not every post that you post get’s seen by your whole audience for so many reasons. The algorithm won’t always show every single …