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TOP TIPS FOR AN EFFECTIVE CONTENT CREATION STRATEGY FOR YOUTUBE IN 2020

What is a content creation strategy? The content creation strategy is a part of an overall social media marketing plan to show your business knowledge and also shows who you are. It is a very important part of driving growth in your business. The strategy works on planning, creating, and delivering content which includes, writing,

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How To Write Great Content

What makes good written content? There are so many opinions on this… which makes sense. The best content isn’t just one thing. And what works for one industry or target audience, doesn’t work for another. There are common suggestions, like… Avoid writing large paragraphs of copy with no spaces or breaks. Writing articles with headlines

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Social Proof: What is it and why is it important for business’ online marketing strategy?

Robert Caildini shares in his book, Influence: The Psychology of Persuasion, that social proof is when “we view a behavior as more correct in a given situation to the degree that we see others performing it.” So when we’re faced with a situation where we’re unsure what to do, we assume the people around us

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